RLVNT/ CONTENT

For marketing

Never open an empty editorial calendar again.

Your calendar starts full—of things your company actually knows, ranked by originality, timing, evidence and commercial potential.

What you actually receive

A monthly content program, not a monthly idea count.

Six asset types, shipped as real drafts in your systems — with word counts, named owners, channels and a commercial job to do.
Point-of-view article

The link a rep sends after a hard objection. Ranks, gets cited, closes doubt.

Spec
900–1,400 words · 1 named author · 2–4 proprietary data points
Cadence
2 per month per executive
Where it ships
Company blog + LinkedIn article + sales follow-up link
Built from
From one 90-second recorded answer plus your CRM and call data.
Looks like
  • “Why 60% of security budgets get spent on the wrong quarter”
  • “The renewal question nobody asks until month 10”
  • “We looked at 412 enterprise migrations. Three things predicted failure.”
Delivered asDraft in your CMSScheduled LinkedIn postPDF one-pagerCRM snippetImage setApproved quote

Two intake engines

Your CEO isn't the only expert.
They're just the busiest one.

One engine takes 12 minutes a week from leadership. The other takes almost nothing from the people who already know the answers.
Track A — C-suite

CEO, CRO, CTO, CISO

Human cost
12 minutes / week
Output
≈ 6 artifacts per executive per week

One recorded voice answer (90 seconds) + a Friday approval swipe.

  1. MondayWe send one question, chosen from live market signals and your open pipeline.
  2. TuesdayYou record 90 seconds of voice on your phone. No writing, no call.
  3. WednesdayWe produce 1 article, 3 LinkedIn posts, 1 sales asset, 1 media quote.
  4. ThursdayYou approve or reject in one screen. Rejections teach the Fingerprint.
  5. FridayIt ships from your profile, your blog, your reps' sequences.
Track B — the other 200 people

Engineers, CS, support, implementation, sales

Human cost
0 extra meetings
Output
≈ 6–10 artifacts per month from staff expertise

Slack prompts, call transcripts, support tickets, existing docs — with permission, opt-in per source.

  1. Always onThe Intelligence Feed watches calls, tickets and Slack for repeated expert answers.
  2. Detected“Three CS leads explained the same migration risk this week.” That's an asset.
  3. DraftedWe draft it under the practitioner's name, using their actual words.
  4. VerifiedOne Slack thumbs-up from them. 90 seconds of their day.
  5. PublishedDepth content buyers trust — and the reason engineers apply to work with you.

Signal → Content

Your next great piece of content might already be happening.

RLVNT doesn’t wait for someone to ask, “What should we post today?” It continuously discovers what the company should be talking about.
Signal detected

Competitor increased enterprise pricing 18%.

Why this matters
  • Sarah has spoken repeatedly about unsustainable SaaS pricing.
  • We found 27 customer conversations discussing pricing pressure.

Content opportunity: VERY HIGH

We’ve started working on it →
Customer pattern

“Implementation complexity” appeared in 37 sales conversations this month.

Why this matters
  • +41% versus previous month.

Possible POV: The hidden cost of enterprise software isn’t licensing. It’s implementation.

Develop this idea →
Market signal

New Gartner research supports an argument your CTO made six months ago.

Why this matters
  • We found the original interview.

Evidence: Verified · Archive match

Turn it into content →

The weekly package

One insight. A full month of assets.

We don’t just repurpose. We translate the same proprietary idea into every format your audience, sales team and press actually use.
Approved idea

“SaaS isn’t becoming more expensive. Bad SaaS economics are becoming visible.”

Originality 94 · Evidence strong
  • 01
    Executive LinkedIn post
  • 02
    Founder video script
  • 03
    Research article
  • 04
    Company LinkedIn post
  • 05
    Newsletter
  • 06
    Sales email
  • 07
    Customer email
  • 08
    Infographic
  • 09
    Podcast talking points
  • 10
    Sales enablement asset
  • 11
    PR pitch
  • 12
    Internal briefing

Originality Score™

Every piece of content gets evaluated before publication.

Not for grammar. For whether it contains anything the market couldn’t already get elsewhere.
91
/ 100 Originality
Pass
Human contribution96
Proprietary evidence92
Specificity95
Point of view89
Evidence quality87
Generic AI language4%
Source integrityVerified

This contains meaningful proprietary intelligence.

27
/ 100 Generic AI article
Blocked
  • No proprietary information
  • Generic thesis
  • No firsthand expertise
  • Common AI phrasing detected
  • Similar ideas already saturated

Check my content

Simulated scoring · no content stored

Your score appears here.

Employee intelligence network

Your company is a media network.

RLVNT doesn’t make everyone repost identical corporate content. It interprets the underlying intelligence through each person’s expertise.
Intelligence

Enterprise buying cycles increased 21%.

What this means for enterprise software companies.

Same intelligence. Different human perspectives.

Daily experience

Content marketing without the content meeting.

The human provides judgment. RLVNT handles the work.
RLVNT · MeridianTue 08:04

Good morning, Sarah.

3 things worth talking about today.

  • 01
    Competitor pricing changeHigh relevance

    We’ve prepared an argument based on your previous commentary.

    Review
  • 02
    Customer pattern detected37 conversations

    37 conversations mentioned implementation complexity.

    See Insight
  • 03
    Industry report publishedEvidence match

    Supports your February prediction.

    Develop
Waiting for you

2 approvals

4 min estimated

RLVNT already handled
  • Research tasks0
  • Drafts0
  • Distribution variants0
  • Supporting sources0
  • Competitive analyses0
Today

Good morning, Sarah.

3 things worth talking about.

  • Talk — record a thought
  • Review — approve 2 drafts
  • Know — what matters today
Under 5 minutes / day

From content to demand

Stop measuring content like a media company.

RLVNT learns which ideas don’t merely generate engagement—but actually create commercial outcomes.
Post · LinkedIn · Sarah Chen
  • ↓ Impressions0
  • ↓ Engagements0
  • ↓ Target-account engagements0
  • ↓ Executive interactions0
  • ↓ Conversations0
  • ↓ Opportunities0
Influenced pipeline
$0K
Content→Audience→Account→Conversation→Opportunity→Revenue
Attribution sources
HubSpotSalesforceLinkedInGoogle AnalyticsGong

Integration placeholders. Nothing is connected until you connect it.

Content memory

Your content operation develops a memory.

Traditional agencies forget. ChatGPT sessions forget context. RLVNT compounds intelligence.
Company memory
PeopleOpinionsStoriesResearchCustomer patternsBrand rulesMarket signalsExperimentsSuccessful narrativesFailed narrativesAudience behaviorPerformanceRevenue outcomes

Every interview, idea, publication, audience reaction and business outcome makes the system smarter. RLVNT learns:

  • What Sarah believes.
  • What CFOs respond to.
  • Which arguments generate conversations.
  • Which stories salespeople reuse.
  • Which topics generate pipeline.
  • Which narratives have become saturated.
  • Which predictions proved correct.

Month 12 should be dramatically smarter than Month 1.

New layer · Public relations

A newsroom that already knows what you can prove.

Public relations is no longer a separate function bolted onto content. RLVNT runs earned media on the same intelligence engine: signals in, verified narrative out, coverage measured against pipeline.

Reactive Newsroom

Newsjacking with evidence, not opinions.

Market moments are detected within minutes. RLVNT drafts an executive-ready reaction with your existing positions, proprietary data and an approved claim set attached.

Median time to approved statement: 34 min

Media Intelligence

Know the reporter before you pitch them.

Journalist beats, recent angles, publication cadence and past coverage of your category — matched against the intelligence your company already holds.

1,400+ tracked beats per category

Spokesperson Desk

Quotes that sound like the human who said them.

Each expert's Content Fingerprint™ produces on-voice quotes, bylines and Q&A prep — with the source of every claim shown next to it.

Quote approval in under 60 seconds

Message Discipline

One approved narrative across every surface.

Claims, boilerplate, legal guardrails and prohibited language live in Company Memory. Anything off-message is blocked before it reaches a journalist.

Every claim source-linked

Answer library

Everything a comms lead asks, in one place.

Search it, filter it, skim it. No demo required to find out how the PR layer actually behaves.

Does RLVNT replace our PR agency?

No. It replaces the slow parts: research, first drafts, media list intelligence, claim verification and reporting. Agencies and in-house comms keep relationships, judgment and negotiation — with better raw material and faster turnaround.

AgencyScope

How fast can we get an approved reactive statement?

Signals are detected continuously and drafts arrive within minutes. In our reference programs, median time from news breaking to a comms-approved statement is 34 minutes because positions, claims and boilerplate are already stored and pre-cleared.

Rapid responseSpeed

Do you write press releases and bylines?

Yes: press releases, media statements, bylines, op-eds, Q&A prep documents, briefing books, award and speaker submissions. Each format is generated from Company Memory, so every claim shows its source next to it.

FormatsNewsroom

How do you handle media lists and journalist research?

The Media Intelligence desk tracks beats, recent filings, publication cadence and past coverage of your category, then scores each target on beat fit, timing and whether you hold proprietary evidence for that angle. It is angle-first, not blast-first.

Media listsPitching

Will this get us into trouble with legal or compliance?

Approved claims, prohibited language, legal guardrails and disclosure rules live in Company Memory. Anything outside the approved claim set is blocked before it reaches a draft, and every statement carries a source trail for review.

LegalGovernance

Is this AI-written content journalists will reject?

Nothing ships without a proprietary element — first-party data, an executive’s on-record experience, original research or an internal experiment — and an Originality Score™ above threshold. Reporters get material the public internet doesn’t already have.

OriginalityPitching

How do you measure PR, beyond impressions?

Earned coverage is tracked to share of voice, message pull-through (which of your claims actually appear), target-account engagement, sales conversations and attributed opportunities. Coverage without narrative pull-through is flagged as a miss.

MeasurementReporting

How much spokesperson time does it need?

Typically under 20 minutes per week per spokesperson: one recorded answer and a short approval queue. Their Content Fingerprint™ carries voice, positions and language to avoid across every quote.

SpokespeopleSpeed

Can it manage a crisis?

It supports crisis comms — holding statements, stakeholder variants, Q&A trees and monitoring — but escalation, sequencing and final judgment stay with your comms leadership. We never auto-publish in a crisis window.

CrisisGovernance

Does it work for analyst and investor relations too?

Yes. The same claim set and evidence base feed analyst briefings, quarterly narrative updates and investor-facing messaging, keeping one approved narrative across media, analysts and sales.

Analyst relationsScope

10 of 10 answers shown

Who this is for

Built for companies whose expertise is the product.

Expert-led B2B: SaaS, cybersecurity, fintech, AI, healthcare technology, professional services and consultancies.
Founders & CEOs

You are the most credible voice in the company and the least available.

90 seconds a week becomes a month of distribution in your own voice.

CMOs & heads of marketing

You need authority output without adding three headcount.

An always-on intelligence engine with attribution you can defend in a board meeting.

Comms & PR leads

You are expected to be fast, accurate and on-message simultaneously.

A newsroom, media intelligence and an approved answer library that is actually searchable.

Content & brand teams

You are tired of inventing topics with no proprietary substance.

A feed of company-owned signals ranked before you write a word.

Sales & revenue leaders

Your buyers research long before they ever talk to you.

Content your team can send, and engagement signals worth calling about.

Investor-backed operators

You need a category position, not a posting habit.

Original research and narrative that compounds into market share of mind.

Honestly, not for you if
  • You want cheap volume, not authority.
  • No one internally will give 20 minutes a week.
  • You need 200 SEO pages by Friday.
  • You’d rather publish fast than publish something true.

Why this matters commercially

One influenced deal pays for the year.

No brand-awareness hand-waving. Here is the arithmetic, with your numbers.
Your inputs
Program

Illustrative model, not a forecast. It uses your ACV and a deliberately conservative number of influenced deals — we track influence in your CRM, so you can replace these inputs with real attribution after quarter one.

Influenced revenue / year
$0
Return on program
1.8×
Payback
6.8 mo
  • Cost of the alternative: one mid-level content hire ≈ $95k–$140k fully loaded, one channel.
  • Cost of doing nothing: your best thinking stays invisible while competitors publish weekly.
Get started now

The evidence, with sources

75%

of B2B buyers say thought leadership helped them add a vendor to the shortlist they hadn't considered.

Edelman / LinkedIn B2B Thought Leadership Impact Report

70%

of decision-makers say it caused them to question their existing provider.

Edelman / LinkedIn B2B Thought Leadership Impact Report

60%

of the buying journey is complete before a buyer contacts sales, so the content is the first rep.

Gartner B2B buying research

2x

reach: employee-shared content typically outperforms the same content on the brand page.

LinkedIn employee advocacy benchmarks

Instantly implementable

Published in week one. Attributed by day 30.

No six-week discovery. No brand workshop. The first asset ships before your next board update.
Day 1
Intelligence Scan

We audit what you've published, what competitors own, and where you already have unfair proprietary data.

Day 3
Fingerprint session

45 minutes with each executive. Voice, opinions, no-go list captured.

Day 7
First artifacts live

One article, three posts, one sales asset. Published, not in a deck.

Day 14
Employee engine on

Opt-in sources connected. Practitioner drafts start flowing.

Day 30
Attribution wired

CRM fields, UTM discipline and a first influenced-pipeline number.

Plays nicely with your stack

It plugs into the tools your revenue already runs on.

RLVNT is not another place to log in. It reads from your GTM, social, knowledge and publishing systems through their APIs — and writes finished artifacts back into them.
  • REST + webhook API on every object
  • Zapier, Make and n8n for the long tail
  • SOC 2 posture, scoped tokens, no training on your data
  • Reverse-ETL: assets written back to CRM records

GTM & data

We read account, intent and enrichment data to decide what to publish next — then push the resulting asset back as a snippet on the record that needs it.

Clay

Enrichment tables, waterfall research

Apollo

Account + contact intent

HubSpot

Deals, sequences, snippets

Salesforce

Opportunity + attribution objects

Outreach

Sequence assets

6sense

In-market account signals

Don't see yours? The API covers it.

Ask about an integration

Get started

Three steps. Live in two weeks.

Start free, or skip straight to a conversation about your program.
01No call required

Free intelligence scan

Two minutes. We map what your company already knows that the market has never heard.

02Week one

Fingerprint session

A 45-minute interview with a RLVNT strategist captures voice, stance and proprietary material.

03Live in 14 days

Content starts shipping

Signals, drafts and distribution running weekly — with an approval queue that takes minutes.

Get started nowRun the free scan firstPrograms from $3,500/mo · No annual lock-in

There are already enough words on the internet.

Add something worth knowing.

Discover the ideas, expertise and proprietary intelligence already hiding inside your company.